ADD (ATTENTION DEFICIT DISORDER) is basically the mind working faster than our ability to concentrate on completion of the task at hand, right? Well, here’s my point. Every day, my job depends a great deal on my ability to research on the internet. OK, well, my internet search engine page, (MSN, Yahoo, Cox…) wants to be the best source of the latest news, sports, economic or entertainment information available. Their existence and success depends on their ability to grab your attention so they get more paid ads. So, sure I want to know what happened at the game last night, (hold on, I just got a POP- UP…) or who is leading in the race for the democratic nomination, or what’s the latest health news and on, and on and on and on… but when I’m trying to do my job and it keeps grabbing my attention… uuuhhhhh!!!! It just grabs me and I can’t help it!

When I go to research mortgage information (again, my JOB!) and get distracted by the smorgasbord of tasteful delights on the buffet, it’s not too long before my time and original reason for going to the internet is lost forever. (another POP UP, just wait a minute, ok, just saw a mortgage rate for 1.99% - wow – oh, yea, just a teaser, ok, I’m back, now, where was I ???)

Now, add to that the TV flicker, ipods, blackberrys, cell phones, iphones and I think we have just injected ourselves with technology ADD!

I think the problem is that we have lost control of our environment. There was a time that if you wanted the news, weather, sports, to call someone or whatever, you had to purposely go do it or find it – turn on the tv, buy a newspaper, go to the library, find a phone, go to the movies, etc. Now it’s, “ready or not here I come” with email alerts, web enticements, cell phone calls, pop-ups, or whatever and they don’t even care where you are! I really find it amusing when the phone rings in the public restroom. Will they pick up? What will they say knowing that the others are listening and snickering? Will some background noise identify to the caller where they are?

Oh, the marvels of technology. It can be great but remember my ADD theory. Woops, I’ve got to cut this short - my “bff” is calling. See ya…